L is for London

Thursday, 17 September 2026 – Saturday, 19 September 2026

14 Percy Street
London W1T 1DR
United Kingdom

The A-Z of Timberland

Timberland's A-Z gives every letter of the alphabet a piece of the brand's story. London has its own chapter, incorporating the streets, sounds and people that make this city what it is. A living dictionary, created by the people who know London best.

S is for Self Expression, with artist Teoni

Meet London artist Teoni Hinds as she brings her artwork to life, painting a one-of-a-kind art installation of Timberland T-shirts inspired by the city.

Person seated on a pink stool in an artist's studio, wearing Timberland boots, a striped rugby shirt and denim skirt. Large yellow paintings and art materials surround the space. Campaign text reads: "The A-Z of Timberland. S is for Self Expression."

C is for Craft, with artist Ryan Hawaii

Step into Ryan Hawaii’s customisation studio and make it your own. Explore a world of bespoke patches inspired by the Timberland A-Z campaign, London and Ryan’s creativity.

Person wearing Timberland boots, loose-fit jeans and a black T-shirt sits on a rusted metal barrier outdoors. Trees and an urban streetscape appear in the background. Campaign text reads: "The A-Z of Timberland. C is for Craft."

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